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Vodafone Ghana To Fully Rebrand To “Telecel” By End of February 2024

The Telecel Group, an Africa-focused telecommunication company is gearing up to fully rebrand Vodafone Ghana to “Telecel” by the end of February 2024.

The group acquired 70% majority shares in Vodafone Ghana (Ghana Telecommunications Company Limited – GTCL) in February 2023.

What They’re Saying

In a statement by the CEO of Telecel Group, Moh Damush stated “In February 2023, Telecel completed the acquisition of Vodafone Ghana, setting the stage for a massive rebranding campaign.

“This evolution represents more than just a name change; it signifies our commitment to advancing telecommunications in Ghana with a renewed focus on meeting the evolving needs of our customers.

“This rebranding represents a bold step forward into a future where innovation, quality and customer satisfaction remain at the core of who we are. Our goal is to provide Ghanaians with exceptional services, exceeding their expectations”.

Patricia Obo-Nai, CEO of Vodafone Ghana said, “I am truly excited about this transition. Our goal is to deliver a great network for our customers, enabling connectivity that promotes personal and business growth.

What Happens Next

The rebranding process will start in January and will be complete with a full brand reveal at the end of February 2024.

The rebranding will cover Vodafone Ghana and its three subsidiaries:

  • National Communication Backbone Company Limited (Vodafone Wholesale)
  • Vodafone Ghana Mobile Financial Services Limited (Vodafone Cash)
  • Vodafone Ghana Foundation

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